{"id":25977597,"date":"2024-11-06T13:38:31","date_gmt":"2024-11-06T12:38:31","guid":{"rendered":"https:\/\/isla-travel.de\/?p=25977597"},"modified":"2024-11-06T13:42:53","modified_gmt":"2024-11-06T12:42:53","slug":"mallorca-shuttle-with-a-difference-eurowings-fokuserar-pa-ekologiska-smoothies-och-den-goda-kaenslan-ovan-molnen","status":"publish","type":"post","link":"https:\/\/isla-travel.de\/sv\/mallorca-magazin\/mallorca-shuttle-mal-anders-eurowings-setzt-auf-bio-smoothies-und-das-gute-gefuehl-ueber-den-wolken\/","title":{"rendered":"Mallorca shuttle with a difference: Eurowings fokuserar p\u00e5 ekologiska smoothies och den goda k\u00e4nslan ovanf\u00f6r molnen"},"content":{"rendered":"<p>Mallorca-\u00e4lskare, notera: Eurowings har kommit p\u00e5 n\u00e5got speciellt f\u00f6r att f\u00e5 flygresan till den soliga \u00f6n att verka mer milj\u00f6v\u00e4nlig. Fr\u00e5n och med nu finns det en ny f\u00f6ljeslagare p\u00e5 Mallorca-linjerna - den ekologiska smoothien \"SAFt\". F\u00f6r 19,50 euro kan passagerarna inte bara njuta av frukt, utan ocks\u00e5 samtidigt kompensera f\u00f6r sina egna koldioxidutsl\u00e4pp. Lite solsken och h\u00e5llbarhet p\u00e5 en och samma g\u00e5ng - hur bra kan det marknadsf\u00f6ras.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"429\" height=\"600\" src=\"https:\/\/isla-travel.de\/wp-content\/uploads\/2024\/11\/eurowings-saft.jpg\" alt=\"SAFt Eurowings Mallorca\" class=\"wp-image-25977599\"\/><figcaption class=\"wp-element-caption\">\u00a9<a href=\"https:\/\/newscloud.eurowings.com\/als-erste-airline-eurowings-fuehrt-kreative-kaufoption-von-nachhaltigem-kerosin-saf-an-bord-ein\/#\" target=\"_blank\" rel=\"noopener\">https:\/\/eurowings.com<\/a><\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>SAFt: Smoothie f\u00f6r klimatskydd?<\/strong><\/h2>\n\n\n\n<p>Den fruktiga \"SAFt\" \u00e4r mer \u00e4n bara en dryck. Med sitt k\u00f6p bidrar passagerarna till \"offsetting\": 10 procent av utsl\u00e4ppen minskas genom h\u00e5llbart paraffin - framst\u00e4llt av biogent avfall som matolja, som blandas med fossilt paraffin. De \u00e5terst\u00e5ende 90 procenten ska kompenseras via en klimatprojektportf\u00f6lj. Ett stort steg? Ja, kanske det. F\u00f6r Eurowings \u00e4r det i alla fall ett steg fram\u00e5t n\u00e4r det g\u00e4ller image, eftersom inget annat semesterflygbolag hittills har anv\u00e4nt detta system.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Teknik och strategi: Fr\u00e5n juice till SAFt<\/strong><\/h2>\n\n\n\n<p>Den ekologiska smoothien fr\u00e5n \"kraftschluck\", ett nystartat f\u00f6retag i N\u00fcrnberg, \u00e4r inte bara klimatv\u00e4nlig utan ocks\u00e5 av h\u00f6g kvalitet: Ekologisk frukt, inget tillsatt socker, korta transportv\u00e4gar. Men konceptet \u00e4r tydligt: SAFt \u00e4r t\u00e4nkt att fungera som ett litet, gr\u00f6nt \"k\u00f6pincitament\" som ger n\u00e5got tillbaka till resen\u00e4rerna - och ger Eurowings ett rykte som ett klimatmedvetet semesterflygbolag. Drycken \u00e4r dock fortfarande en blandning av klimatskydd och smart marknadsf\u00f6ring.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>F\u00f6r semesterfirare som vill ha mer<\/strong><\/h2>\n\n\n\n<p>Med smoothien riktar sig Eurowings till alla dem som inte bara vill ha sol utan ocks\u00e5 ett gr\u00f6nt samvete n\u00e4r de reser till paradiset. En liten slurk f\u00f6r milj\u00f6n? En bild som v\u00e4cker genklang? Det som \u00e4r s\u00e4kert \u00e4r att Eurowings med SAFt s\u00e4tter ett varum\u00e4rke f\u00f6r det nya p\u00e5st\u00e5endet: H\u00e5llbarhet ovan molnen.<\/p>","protected":false},"excerpt":{"rendered":"<p>Eurowings Mallorca Shuttle fokuserar p\u00e5 h\u00e5llbarhet: Med SAFt f\u00f6r en klimatv\u00e4nlig flygupplevelse. Ett litet bidrag f\u00f6r den milj\u00f6medvetne.<\/p>","protected":false},"author":6,"featured_media":25977599,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"1380","footnotes":""},"categories":[1],"tags":[2617,2616,2618,2614,2615],"dipi_cpt_category":[],"class_list":["post-25977597","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mallorca-news","tag-bio-smoothie-flug-eurowings","tag-eurowings-co-kompensation","tag-eurowings-klimafreundliches-reisen","tag-eurowings-mallorca-flug-nachhaltigkeit","tag-saft-eurowings-bio-smoothie"],"acf":[],"_links":{"self":[{"href":"https:\/\/isla-travel.de\/sv\/wp-json\/wp\/v2\/posts\/25977597","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/isla-travel.de\/sv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isla-travel.de\/sv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isla-travel.de\/sv\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/isla-travel.de\/sv\/wp-json\/wp\/v2\/comments?post=25977597"}],"version-history":[{"count":3,"href":"https:\/\/isla-travel.de\/sv\/wp-json\/wp\/v2\/posts\/25977597\/revisions"}],"predecessor-version":[{"id":25977602,"href":"https:\/\/isla-travel.de\/sv\/wp-json\/wp\/v2\/posts\/25977597\/revisions\/25977602"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/isla-travel.de\/sv\/wp-json\/wp\/v2\/media\/25977599"}],"wp:attachment":[{"href":"https:\/\/isla-travel.de\/sv\/wp-json\/wp\/v2\/media?parent=25977597"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isla-travel.de\/sv\/wp-json\/wp\/v2\/categories?post=25977597"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isla-travel.de\/sv\/wp-json\/wp\/v2\/tags?post=25977597"},{"taxonomy":"dipi_cpt_category","embeddable":true,"href":"https:\/\/isla-travel.de\/sv\/wp-json\/wp\/v2\/dipi_cpt_category?post=25977597"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}